In this episode, CropLife Editor Eric Sfiligoj sits down with Nick Dame, Product Management Lead for Innvictis, exploring the U.S. biologicals marketplace and what points to consider when engaging growers in integrated management programs.
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0:00 - Introduction & Meet Nick Dame (Invictus)
1:12 - Biological Market Growth Projections (Next 5 Years)
2:42 - Row Crop Adoption Rates: Bio-Control vs. Bio-Stimulants
5:15 - The Truth About Bio-Herbicides and Kill-Time Hurdles
6:19 - Spicing Up Bio-Herbicides: The Role of Adjuvants
7:52 - Shifting to a "Program Approach" (Synthetics + Biologicals)
9:26 - Pre-Harvest Windows: Where Biologicals Shine
12:55 - Overcoming the "Brewed in a Bathtub" Noise: Product Validation
16:10 - 3 Critical Inventory & Management Tips for Ag Retailers
20:00 - The Next Frontier: Biosynthetic Pairings