Episode 145 challenges the assumption that “green” or “environmentally friendly” chemicals are automatically safe for workers. Dr. Ayers explains that sustainability marketing often overshadows real hazard assessment, leading organizations to overlook risks simply because a product is labeled as “green.”
This episode is a reminder that hazard identification must be evidence‑based, not label‑based.
A chemical can be “green” for the environment and still hazardous to people. Safety leaders must evaluate actual exposure risks, not marketing claims.
Dr. Ayers highlights that:
Many companies assume green products are harmless
Workers stop using PPE because the product “seems safe”
Supervisors fail to review SDS sheets for eco‑labeled chemicals
This creates blind spots in hazard identification.
A product may be:
Biodegradable
Low‑VOC
Plant‑based
Non‑ozone‑depleting
…but still cause:
Skin irritation
Respiratory issues
Sensitization
Chemical burns
Long‑term health effects
Environmental marketing does not replace toxicology.
The episode stresses that leaders must:
Read the SDS, even for “green” products
Verify hazard classifications
Check PPE requirements
Understand exposure routes
Green branding does not change regulatory requirements.
Dr. Ayers encourages safety leaders to:
Treat all chemicals as potentially hazardous until proven otherwise
Evaluate real‑world use conditions (spraying, heating, mixing)
Consider cumulative exposure
Train workers on proper handling
The process must be consistent, not assumption‑based.
The episode warns that:
“Non‑toxic” is not a regulated term
“Natural” does not mean safe
“Eco‑friendly” refers to environmental impact, not human exposure
Companies often prioritize sustainability messaging over safety clarity
Leaders must cut through the marketing and look at the science.
Green chemicals can still hurt people. Safety leaders must rely on hazard identification, SDS review, and exposure assessment—not labels or assumptions. Environmental sustainability and worker safety are not the same thing, and both require deliberate attention.