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October 28, 2025 at 12:00 PM ET

Webinar: How Local Businesses Can Rank on Google With YouTube with Jeremy Vest

Discover how local businesses can leverage YouTube to rank higher on Google and generate leads! Join YouTube expert Jeremy Vest as he breaks down strategies for content creation, SEO, effective thumbnails, and paid advertising to grow your business. Learn how to niche down your content, understand viewer intent, and optimize for both YouTube and Google search. Get your free YouTube channel audit at creatorunlock.com now!

00:00 Introduction: YouTube for Local Business Growth

00:14 Meet Jeremy Vest: YouTube Expert & Strategist

00:30 Jeremy's Journey & Host's YouTube Channel Success

01:27 Live Audience Q&A & Channel Audits

02:05 Local Business YouTube Strategy for Google Rankings

02:46 Local Search Intent: Answering Consumer Questions on YouTube

04:32 YouTube's Role in Business Valuation & Acquisitions

06:05 Expanding Video Marketing Beyond YouTube

06:43 Targeting Local Audiences on YouTube: Dentist Example

07:27 Hyper-Targeted YouTube Ads for Local Lead Generation

09:46 Organic Channel Health vs. Paid YouTube Ads Performance

11:05 Live Channel Audit: Personal Injury Lawyer

13:05 Get Your Free YouTube Audit at CreatorUnlock.com

13:43 Building Trust & Branding on Your YouTube Channel

15:17 The Power of Authenticity: Why Human Connection Matters

18:15 Keyword Research: Finding Local Video Topics on YouTube

20:12 Competitor Analysis: Blueprint for Top-Performing Videos

22:37 Live Channel Audit: Foundation Solutions Group

23:46 Understanding the YouTube Algorithm: Click, Watch, Like

24:31 Optimize Your YouTube Banner & Channel Messaging

25:54 Creating Clickable Thumbnails: Design vs. Intent

28:50 Roger Wakefield: A Masterclass in Plumbing YouTube Thumbnails

32:09 Crafting Keyword-Rich YouTube Video Titles

33:18 Live Channel Audit: Dentist (Shorts vs. Long-Form)

33:54 Shorts & Long-Form Videos: Practice Your Reps

36:28 Global Reach: Burned-in Captions & Language Dubbing

38:28 Viewer-First Scripting for Engaging Videos

40:18 Live Channel Audit: Bay Management Group

41:16 Thumbnail Analysis for Property Management Videos

42:16 The Downside of Niche Fragmentation on YouTube

44:52 Live Channel Audit: Bitcoin Conference Videos

45:50 Distinguishing Organic Views from YouTube Ad Views

46:52 Recommended Software for YouTube Thumbnail Creation

47:22 Insights on YouTube SEO Tools like VidIQ

48:44 The Future of AI in YouTube Content Creation

51:51 Why Authenticity Beats AI Slop on YouTube

52:41 Improving Conference Video Titles & Thumbnails

57:21 Essential & Affordable Video Equipment for Small Businesses

59:26 Faces in Thumbnails: Direct Gaze vs. Emotional Cues

01:01:26 Live Channel Audit: Auto Dealer (Wendell Ford)

01:02:50 Identifying Paid vs. Organic Views in Auto Dealership Videos

01:04:04 Using Children in YouTube Videos: Hero Message Guideline

01:06:11 The "Chevy Dude": A Car Salesman's YouTube Success Story

01:08:25 Strategic Use of Capitalization in YouTube Titles

01:09:57 Live Channel Audit: Wedding Team Marketing

01:11:53 Discovering Top Marketing Strategies for Video Content

01:13:08 Jeremy's 12 Rules for Crafting Effective YouTube Titles

01:14:02 Shorts Thumbnails: Less Critical for Discovery

01:14:51 SEO-Driven YouTube Playlists for Content Organization

01:17:14 Balancing Local Service Ads (LSA) & YouTube Ad Spend

01:20:34 Shorts vs. Long-Form for Local Business: Intent & Niche

01:23:11 Live Channel Audit: Addiction Treatment Center

01:24:16 Tailoring Addiction Content: Focus on Families & Specific Issues

01:26:04 Analyzing Performance Drop in Addiction Channel Thumbnails

01:27:04 The Power of Niching Down in Sensitive Topics

01:28:50 Purpose, Profit, Passion: Finding Your Niche Sweet Spot

01:30:36 Live Channel Audit: Fencing Company

01:30:48 Strategic Use of Hashtags for YouTube Topics

01:31:54 Impact of Description Updates on Google & YouTube SEO

01:33:46 Understanding YouTube Topics & Channel Correlation

01:35:51 Analyzing Channels with High Video Count, Low Subscribers

01:36:36 Viral Shorts Strategies for Service Businesses (ASMR Content)

01:38:09 Commercial vs. Purposeful Content for Fencing Channels

01:39:29 Keyword Research for "Fencing" (Installation, Repair, Design)

01:40:49 Deconstructing a Viral Fence Installation Time-Lapse

01:43:03 Dealing with YouTube Trolls: Strategies & Boundaries

01:44:49 Austin Armstrong's Genius Troll-Proofing Technique

01:46:09 Live Channel Audit: Fitness Studio (Pure Motivation)

01:47:18 Extreme Niching in the Fitness YouTube Space

01:51:29 Live Channel Audit: Marketing for Painting Contractors

01:51:54 Optimizing Titles for Painting Contractor Marketing

01:53:05 AI-Powered Title Generation for Painting Businesses

01:53:54 Managing Negative Comments: Blocking & Blacklist Keywords

01:56:52 The "Hack" Keyword: Effective for Clicks, Despite the Cringe

01:57:47 Jeremy's CreatorUnlock Tool: Founder Sale & Coaching

#LocalSEO #YouTubeMarketing #SmallBusinessTips