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Description

A great Google Ads consultation should not only review your campaigns. 

It should help you make more money.

StubGroup CEO John Horn explains the nine core areas EVERY consultation must cover to improve results. 

These are the questions and strategy points that separate weak audits from revenue-driving ones.

You will learn:

-Why your goals, numbers, and business model MUST guide your ad strategy
-How to choose the right services, audiences, and offers to advertise
-Why proper tracking is essential and why most accounts track incorrectly
-How bidding strategy, campaign types, keywords, and negative keywords shape performance
-Why landing pages often matter more than the ads themselves
-How to identify new growth opportunities and scale profitably

Get a free Google Ads consultation from StubGroup: https://stubgroup.com/free-google-ads-evaluation/

0:00 Intro: Why consultations matter
0:19 Why every consultant approaches things differently
1:00 StubGroup introduction and experience
1:16 Number 1: Your goals and business numbers
2:38 Number 2: What you should advertise and who you should target
4:46 Number 3: Tracking and why it affects performance
5:56 Number 4: How bidding strategies impact results
7:51 Number 5: Choosing the right campaign types
8:55 Number 6: Keywords, search terms, and negative keywords
10:21 Number 7: Reviewing your ads and assets
11:28 Number 8: Landing pages and conversion experience
12:29 Number 9: Growth opportunities and scaling
13:07 Final advice and how to get a StubGroup consultation


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