In this episode, John reveals surprising results from testing Manual CPC bidding against Target CPA bidding in Google Ads.
Discover how these bidding strategies impact cost per click, lead volume, and conversion rates. If you're wondering whether Manual CPC or Google's smart bidding is right for your business, watch to see the data-backed conclusions!
🚀 Dominate Google Ads and grow your business: https://stubgroup.com/
🎬 Chapters
0:07 - What Is Target CPA Bidding?
1:24 - Difference Between Manual CPC and Target CPA
2:24 - Why We Tested Manual Bidding
3:25 - Test Results Overview
4:41 - CPC Decreases and Conversion Impact
6:00 - Cost per Lead Breakdown
7:53 - Impression Share & Top Positioning Insights
9:00 - Conclusion & Future Testing
Connect with StubGroup on Social Media:
--------------------------------------------------
🐦 Follow us on X: https://twitter.com/stubgroup
📱 Like us on Facebook: https://www.facebook.com/StubGroup/
👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/
📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/
