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Preparation Equals Transformation w/  Keith Williams (10.07.25)

 

Keith Williams, Director of Culture Development, delivers a powerful session on how to prepare intentionally for big events like Anaheim. Drawing from over 20 years in the industry, he reminds listeners that success doesn’t start at the event—it starts with mindset, preparation, and purpose before ever stepping into the room. He challenges everyone to arrive as students, not spectators, bringing energy, focus, and goals that lead to real transformation, not just motivation. His key message: you don’t rise to your goals—you fall to your level of preparation.