Kevin King discusses how agentic AI is transforming e-commerce, strategies for profitable Amazon PPC campaigns, maximizing listings with multi-sensory marketing, and leveraging influencer marketing for brand growth.
Key Points Discussed:
- The revolution of agentic AI in Amazon and e-commerce selling
- How AI is evolving from SaaS to "Intelligence-as-a-Service"
- OpenAI's new Responses API and its implications for sellers
- Strategies for profitable Amazon PPC campaigns
- How to leverage multi-sensory marketing on Amazon listings
- Buy with Prime advantages that won't harm your Amazon buy box
- The rise of influencer marketing among major brands like Unilever
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Stump Bezos Answer:
64.8% of Amazon sellers raised prices in 2024 due to the rise in FBA fees.
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