Date: Thursday, October 23rd, 2025
Summary: Kevin King discusses the ChatGPT commerce revolution, Walmart's 500 million SKU integration, Amazon Marketing Cloud becoming available to all sellers, Amazon's price history test feature, fulfillment automation plans, and UK alcohol sales data.
Key Points Discussed:
- ChatGPT becoming the #2 e-commerce platform with 52.2 million daily product-intent prompts
- Walmart's integration of 493 million SKUs into ChatGPT with Instant Checkout
- Shopify adding 10-50 million additional SKUs for approximately 500 million total buyable products
- Amazon Marketing Cloud (AMC) opening to all sellers - the hidden goldmine in your data
- Path to Conversion reports showing full customer journey beyond last-click attribution
- Building hyper-specific audiences using natural language prompts in AMC
- Amazon testing Price History feature on product listings
- Implications for pricing transparency and Buy Box strategy
- Amazon's plan to automate 160,000 jobs in the US between 2025-2027
- $12.6 billion in projected savings from automation
- Amazon leading UK alcohol sales data
Announcements:
- BDSS 14 rebranding as EcomMastery.AI - April 8-12 in Nashville
- More than 700 e-commerce sellers expected
- Covering Amazon, Walmart, Shopify, TikTok, YouTube, and OpenAI
- Tickets go on sale January 1st - as low as $497
Links Mentioned:
Hot Picks:
Stump Bezos Answer: Over 2.5 billion units have enrolled in Amazon's Transparency program
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