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Description

Harris Fanaroff is the Founder of Linked Revenue. Linked Revenue is a company that helps Executives and sales and marketing teams utilize LinkedIn to generate new business.


They focus on 3 areas:


  1. Helping executives generate thought leadership content

  2. Growing and nurturing their network

  3. Creating a business development strategy and executing on it

Harris has over 28,000 followers on LinkedIn and has spent the last 4 years understanding how to best use the platform. He lives right outside Washington DC with his 1-year-old son and wife. He was a former MLB draft pick and Division 1 college baseball player.


Harris had a number of amazing insights during our conversation. Some of them include:


“I had always wanted to be an entrepreneur” (7:35).


“I didn’t know how to deal with those failures as an athlete” (15:45).


“If one person will find value from what you’re going to share, it’s success” (18:50).


“Getting laid off was the best thing that ever happened to me” (21:40).


“Find out what they care about, and then do it for them” (23:15).


“If AI can write it, then don’t put it on LinkedIn because nobody cares what AI says a leader should do” (25:10).


“Give me the raw version, let me understand that person, because at the end of the day, people buy from people” (27:35).


“I want your personality to come through in your content” (27:45).


“I’m terrible at delegation, like most founders are” (29:00).


“I have to be relatively relentless with what I spend my time on” (29:50).


“When I leave this planet, I want to help give other people jobs” (33:35).


“The more I can do to build relationships, for myself and for my clients, the higher probability for success when it comes to the game of business” (36:05).


“You shouldn’t sell on LinkedIn” (40:15).


“If you wouldn’t do it in person, don’t do it on LinkedIn” (40:45).


“Sharing thoughtful content consistently increases your ability to get lucky from a business development perspective” (1:03:25).


“If you have better, stronger relationships with more people, your business is going to be easier” (1:03:45).


Additionally, you can connect with Harris on Twitter and LinkedIn. You can also subscribe to Harris’s newsletter here.


Thank you so much to Harris for coming on the podcast!


I wrote a book called “Shift Your Mind” that was released in October of 2020, and you can order it on Amazon and Barnes and Noble. Additionally, I have launched a company called Strong Skills, and I encourage you to check out our new website https://www.strongskills.co/. If you liked this episode and/or any others, please follow me on Twitter: @brianlevenson or Instagram: @Intentional_Performers.


Thanks for listening.