Why it was selected for "CBNation Architects":
In this episode, the guest is Irina Kharina, a certified gemologist, luxury jewelry concierge, and the founder of Tsarina Gems.
Key Points:
Background: Irina Kharina has over a decade of experience in the gemstone and jewelry industry. She started Tsarina Gems during the pandemic while living in Toronto, Canada.
Business Services: Tsarina Gems offers custom jewelry, semi-custom jewelry (where clients can choose an existing design and customize the gemstone), and ready-to-wear jewelry sets.
Empowering Women: Irina encourages women to invest in their own jewelry as a celebration of their wins and significant milestones, rather than waiting to receive such items as gifts.
Secret Sauce: Irina's success in her business is credited to her personalized approach. She seeks to understand what her clients really want and strives to make them comfortable throughout the entire experience.
CEO Hack: Irina emphasizes the importance of getting enough sleep, attributing a good night's rest to improved performance the next day.
CEO Nugget: She advocates for setting boundaries, like not working on weekends.
CEO Defined: For Irina, being a CEO means conveying a meaningful message through your products and services.
