Gresham Harkless reflects on his 55-day journey into franchise brokerage, sharing insights from a recent, unexpectedly powerful coaching session.
He realizes his true passion lies in being a “connection broker” — someone who thrives by linking people, tools, opportunities, and solutions across all areas of his work, from franchise consulting to digital marketing.
Gresham also acknowledges a major challenge: the day-to-day operational grind often pulls him away from that core purpose.
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