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Description

Gresham Harkless reflects on the critical role of persistence and resilience in business, particularly within entrepreneurship, consulting, and franchising. 
 
He emphasizes that success isn’t solely about talent, money, or intelligence; it’s often about the willingness to keep going despite setbacks.
 
Inspired by concepts from Angela Duckworth’s Grit, Gresham shares a real-life example involving a candidate who initially ghosted him, then briefly reappeared, only to disappear again.
 
Gresham also highlights the unique challenges of working with entrepreneurial-minded individuals, who may lack traditional follow-through yet possess the drive needed for franchising success.

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