In the first of our three part video series with Forrester's Jay McBain, we revisit Jays' 2020 channel trend predictions and explore where the channel is at. With the economic impact of the global pandemic, we review whether these predictions have become a reality and how the pandemic has accelerated or decelerated these trends.
About our guest speaker:
Jay leads Forrester's research and advisory for global channels, alliances, and partnerships.
