Jeff Staple built more than a brand—he built a language for a generation. On Compound Conversations, Set Free unpacks Jeff’s journey from NYC’s Lower East Side to international acclaim. They explore design as a tool for storytelling, the business of authenticity, and what it takes to make your mark without selling out.
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0:00 Intro
1:10 The Compound
2:20 - Immigrant Life in NYC & Jersey
5:04 - Early Sneaker Influences
7:12 - Music and Comic Collecting
11:35 - Growing Up Different
14:15 - Drawing and Art
16:23 - Hustling In NYC
20:49 - Starting Staple Design
23:18 - Selling T-Shirts & First Business
30:00 - The Idea Behind the Pigeon Mascot
32:52 - The Nike SB Pigeon Dunk
38:12 - Opening Reed Space
50:58 - The Staple Flagship
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📸 https://instagram.com/jeffstaple
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📸https://instagram.com/iam_setfree
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