In this episode of Mastering the Art of Success, host Debbi DiMaggio sits down with Kelly Parker—Founder & Team Lead of Home Collective and creator of Aligned Ambition—to talk about building a top 1% Chicago real estate team, navigating burnout, and scaling with intention.
Kelly shares how a four-month sabbatical reset her business, why her Five Buckets framework
Knowledge
Skills
Network
Reputation
Resources
works in any market, and how Human Design helps agents ditch one-size-fits-all tactics for strategies that actually fit who they are.
Whether you’re a new agent or a seasoned pro, you’ll learn how to grow a referral-driven business, lead with heart, and create sustainable success—without burning out.
Key Takeaways
Burnout to Breakthrough: How stepping away (strategically) can create clarity—and unlock 4x growth.
The Five Buckets Framework: Fill Knowledge and Skills first; Network, Reputation, and Resources follow.
Aligned over Hustle: Build systems and boundaries that support your life—and your clients—long-term.
Human Design in Business: Choose lead gen and marketing that match your energy (open houses vs. socials, small groups vs. cold outreach).
Mentorship Matters: Find expanders who model what’s possible—and shorten your learning curve.
Chicago Micro-Markets: Why hyperlocal expertise wins in a city of 200+ micro-neighborhoods.
Referral Flywheel: Serve with excellence, communicate consistently, and let your clients become your marketers.
Connect Guest: Kelly Parker — Home Collective & Aligned Ambition
Host: Debbi DiMaggio — The DiMaggio Betta Group, Corcoran Icon
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