Welcome to our very first episode of 'Ask Destinate'. We invited you to send in your questions about tourism marketing and this is the first in the series answering some of those for you.
This week we tackle two big questions:
1. How to create a compelling advertising campaign.
- The key steps needed for success
- Understanding your Why
- Getting to know your ideal customer
- Emotionally connecting with your audience
2. How to select and get the most out of influencer marketing.
- Vetting influencers
- Maximising Value
- Setting and agreeing upon outcomes
- Why they work (mostly)
We hope you enjoy this episode and take away some tips for your tourism business too. If you have a question you'd like us to answer in future episodes, you can submit it here - https://www.destinatenz.com/destinatenzpodcast
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Resources and Links to connect with Destinate NZ
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Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
