Finding new revenue streams can be as easy as solving unsolved problems for your existing customers. What does this mean? It means looking at the product or service your company offers the market and examining the process your customers go through to get it. As they make their way through your customer experience, there are probably opportunities to help them solve other challenges. Finding new revenue streams depends upon your ability to remove yourself from your business, place yourself in your customers' place and examine what they go through in the course of using your products or services. What problems do your customers have that are currently unsolved? Answering this question takes effort, but your bottom line will reward you if you can.
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Cash Flow Quadrant for Business Owners
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