SHOW NOTES:
On this show…we’re tuning into something deeper than ambition, goals, or even success—we’re exploring purpose. But not the kind that fits neatly on a resume or hangs on a nameplate. Purpose Isn’t a Title—It’s a Tuning Fork. It’s not about what you do, but how in tune you are with who you are—and how that tone carries into the world around you.
You’ve probably heard the saying, “The meaning of life is to find your gift. The purpose of life is to give it away.” That idea turns the pressure of finding purpose into a journey of alignment. Instead of chasing something “out there,” we’re inviting you to listen inward. Today, we’ll explore how purpose can show up in unexpected places, how to recognize it when it does, and how to nurture and share it—whether or not it ever comes with a title.
When we talk about purpose, what exactly are we referring to? For many, the word conjures images of big missions, clearly defined callings, or lofty life goals. It might feel tied to a job, a talent, or a cause. But at its core, purpose is deeper and more personal. It’s not what you do—it’s why you do it.
Purpose is your internal compass. It’s the sense of meaning that guides your decisions, energizes your actions, and helps you feel aligned with something greater than yourself. Unlike goals, which are concrete and achievable, purpose is ongoing. You don’t check it off a list. You live it.
Let’s be clear: Purpose isn’t a title. It’s not tied to your position at work, your parenting status, your volunteer role, or your business card. It’s the intention behind how you show up in the world. A janitor with pride in their work, a friend who always makes time to listen, or a teacher who nurtures curiosity—each of these people is living with purpose, whether or not it’s ever labeled as such.
It’s easy to confuse what we do with why we’re here. Society tends to reward titles, accolades, and clear career paths. But when those things shift—due to job changes, retirement, empty nests, or life transitions—we can feel unmoored. That’s why understanding purpose as a through-line in your life, rather than a single role or achievement, is essential.
Purpose can evolve. It may look different at age 25 than it does at 65, but that doesn’t make it any less valid. It’s a thread that can weave through different jobs, seasons, and passions, always bringing you back to your core values and gifts.
So as we explore this topic, remember this: purpose isn’t out there waiting to be discovered—it’s already within you, waiting to be tuned into.
Why Purpose Doesn’t Have to Be All or Nothing
How to Find Meaning in Uncertain Times
Carl Jung - How to Find Your Purpose
CHALLENGE: Take a moment to pause and ask yourself—not what you do, but why you do it. What lights you up, feels meaningful, or makes you feel useful to others? Purpose isn’t something you find fully formed—it’s something you uncover, nurture, and grow over time.
I Know YOU Can Do It!
