Franchising is often promoted as a safer path to entrepreneurship—but is it the right fit for everyone? Drawing from a recent talk at the New York Public Library and insights from a conversation with the former CEO of School of Rock, this episode explores the franchise model as one entrepreneurial path among many. We unpack why mission fit, passion, community, and long-term commitment matter more than brand recognition alone—and why due diligence is non-negotiable before signing on the dotted line.
Why it works:
Speaks directly to aspiring entrepreneurs
Positions you as a guide, not a promoter
Ties music, education, and business together naturally
What if the secrets to life and business success weren't found just in boardrooms, textbooks, and journal articles, but on backstage passes and stages? Rock Star MBA shares the untapped knowledge and wisdom acquired by rock stars and artists. While the book primarily focuses on stars from the hard rock genre, it also features a diverse range of artists, including actors, painters, and musicians from other genres. After decades of pursuing their craft, Dr. McDermott noticed that many performers had become wise individuals with interesting perspectives on life, business, marketing, entrepreneurship, and leadership that could and should be shared in the classroom. Reading this book will allow you to apply their wisdom, success strategies, best practices, and unique viewpoints. This book challenges you to see the world differently— where art and business are not opposites, but complementary ways of understanding creativity, value, and human connection.
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