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This episode of Inside Voice takes a deeper look into the $150B home care industry with guest Ashly Luckose, General Counsel for Preferred Care at Home. The conversation explains what non-medical home care is, how it differs from home health, and why its focus is on supporting the person—not just treating a condition.

The episode also breaks down Medicare and Medicare Advantage, clarifying what is and isn’t covered, and explores other ways families pay for care, including Medicaid, long-term care insurance, and VA benefits. Additional topics include state licensing, the risks of hiring private caregivers, employee-based agencies vs. registries, and how professional agencies handle incidents. Overall, it highlights the legal, financial, and human sides of home care and what it takes to truly improve quality of life.