As the pace of business accelerates and the wider operating environment becomes ever-more complex, organisations are struggling to maintain cohesion and focus. Endless cycles of change, continuous restructuring and a lack of clarity cause engagement and goodwill to flatline.
Now more than ever, internal communication is a mission-critical business function. For all this, its scope – and therefore its impact – regularly remains hard to pin down.
This episode, we welcome Chris Coburn, one of the module leaders for the IOIC’s Master’s in Internal Communication management programme. He shares his thoughts on what good internal communication looks like and why it can be so challenging to define.
Find Chris on LinkedIn: https://www.linkedin.com/in/chris-coburn/