Tipping our hat to the younger generation, the word “FACTS” now has become part of everyday conversation. In 2020, “FACTS” is teen slang that means to imply truthfulness to a comment made by someone. It also means that you agree with a statement, or the statement someone said is right. In other words, an opinion should be a fact because it’s true or you agree with it. But what is really going on here? In this episode Colby, John and Tyler pose the question – do facts matter? The economist J.K. Galbraith once wrote, “Faced with a choice between changing one’s mind and proving there is no need to do so, almost everyone gets busy with the proof.” Leo Tolstoy was even bolder by stating, “The most difficult subjects can be explained to the most slow-witted man if he has not formed any idea of them already; but the simplest thing cannot be made clear to the most intelligent man if he is firmly persuaded that he knows already, without a shadow of doubt, what is laid before him.” What's going on here? Do facts matter? How do such behaviors serve us? Bottom line, facts don’t change people’s minds, framing and connection/relationship do. GOATS to include Dolly Parton and so many more! We serve it up in a way that you can get it!