In this episode, we break down exactly how to script high-impact videos for your Sales Kickoff (SKO). From storytelling techniques to pacing, visual direction, and message clarity—you’ll learn the framework used by top enablement teams and production partners to create videos that inspire, align, and motivate your sales organization.
Whether you're scripting leadership messages, product highlight reels, customer stories, or motivational openers, this guide will help you take your SKO videos from “nice to have” to unforgettable.
What You Will Learn in This Episode
The essential elements of a high-impact SKO video script
How to craft a compelling story arc for business content
Tips for writing conversational, on-camera dialogue
How to script with visuals and pacing in mind
Ideal length guidelines for different SKO video types
#SalesKickoff #SKO2025 #VideoProduction #CorporateStorytelling #SalesEnablement #LeadershipCommunication #EventContent #Scriptwriting #InternalComms #WorkplaceLearning
