This week on Great Minds we’re pleased to feature Intersection CEO Chris Grosso. Chris charts his career path from his early days, through his time at AOL and Hearst, to heading up one of the leading out of home technology companies in the world at Intersection.
Chapters:
- 00:40 – 05:03 – Intersection CEO on his early career as an analyst
- 05:04 – 08:23 – Outdoor Media on the state of the media industry
- 08:23 – 14:31 – How did he manage the digital innovation group at NBC?
- 14:31 – 16:29 – The importance of distribution
- 16:30 – 18:10 – Are we giving too many companies too much power?
- 18:10 – 20:02 – Building the VOD business at Hearst Media
- 20:02 – 22:06 – The philosophical underpinnings of Intersection
- 22:06 – 24:30 – The focus on content programming and data driven advertising
- 24:31 – 31:14 – The growth trajectory of the company and where it is today
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