Description

How do you quickly do your account research before a meeting?

In today’s episode we talk about the need to build a checklist so you can go fast!

In addition, we cover topics that include:

• Customer’s target market
• Information on how they are competing and where they are getting beat 
• What makes them unique? 
• Look at the company’s Twitter account. 
• Read their press releases
• Competitors press releases. 
• The company’s blog is a great way to get real time insight vs. what they post on their website. 
• Don’t forget to search your own internal CRM. 
• Search for 3rd party reports 

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Host Contact Information - Chris Freeman

LinkedIn - http://linkedin.com/in/chrisfreeman

Facebook - https://www.facebook.com/chris.freeman.9461