Which events offer good - or poor - customer experiences?
How cities build a cultural profile to attract visitors
The convergence of entertainment and sports
City spaces for urban festivals
John Langford, Vice President and General Manager, The O2, AEG Facilities
Devorah Blumberg, Manager of New Zealand Major Events
Iain Edmondson, Head of Major Events, London & Partners
Moderator: Rachael Church, Director of Editorial and Communications, World Academy of Sport
