Balancing structure and creativity in new product development (NPD) is a persistent challenge. A well-defined NPD process is essential for managing portfolios and accelerating project velocity, yet too much rigidity can stifle innovation. Learn about Milliken’s journey to strike that balance—resulting in a harmonized NPD framework that maintains core process elements across the organization while allowing tailored approaches for different types of product development. The harmonized system not only supports a vibrant innovation culture but also generates valuable data for assessing future portfolio value. It enables leaders to evaluate pipeline sufficiency and empowers individual project teams to adapt the process for maximum effectiveness.
