In this episode of Glow Boss Beauty Pro's, host Jen discusses the benefits of scrubbing your email list, including increased income and improved deliverability. She shares her experience of deleting 534 cold subscribers, which boosted her open rates, click rates, and revenue.
By the end of this episode, you will learn about:
-A large email list can be a vanity metric that harms your business.
-Unengaged subscribers can damage your sender reputation.
-Jen’s re-engagement sequence for cleaning your list.
-How to delete cold subscribers without stress.
-A smaller, engaged list can drive more sales, even while you’re offline.
Reach out to Jen on her website at www.jennifergoffxo.com
Follow Jen on Instagram at https://www.instagram.com/jennifergoffxo/
Drop her an email at info@jennifergoffxo.com
Email Vault Membership https://courses.jennifergoffxo.com/p/email-vault-membership
and join the Facebook group at https://www.facebook.com/groups/glowbossbeautypro
