Kevin Perlmutter
Chief Brand Strategist to CEO's, CMO’s & Brand Leaders →
Founder: Limbic Brand Evolution – Brand Strategy | Consumer
Insights | Neuro-Marketing | Positioning | Messaging - Vermont
Enthusiast
New York City Metropolitan Area
Summary
I love making things better - being curious, connecting the dots &
setting the foundation of a future that has yet to unfold. As a brand
strategist, I often talk with Brand Leaders who also want things to
be better. They feel their brand deserves to be better understood,
more appreciated, and more desired. They want to: "Strengthen
connections," "Simplify complexity." "Increase engagement," "Earn
loyalty" & "Drive business growth." I've found:
The biggest challenge Brand Leaders face is an over-reliance on
traditional brand strategy. Despite good intentions, so much brand
activity lacks deep customer understanding and lacks relevance.
