This episode of The Clerics of Marketing starts with chaos — cat chaos. Adam and Brian share a hilarious (and slightly tragic) story about rehoming a cat, toilet training gone wrong, and what it’s like raising a five-year-old who’s just a little too hands-on with pets. But what begins with litter box talk quickly turns into an insightful and practical episode about trade shows, networking, and making the most of live events.
You will learn:
How to prepare for trade shows and networking expos the smart way
Why keeping your booth simple often works better than going all-out
How to attract attention with interactive displays and storytelling
When to leave your booth to make meaningful connections
Why the goal isn’t selling on the spot — it’s building relationships that convert later
With humor, honesty, and a dash of real-life chaos, this off-the-cuff episode proves that even when there’s no script, there’s always something to learn about business, branding, and the power of showing up.
