Feeling overwhelmed with content creation and unsure how it all connects?
The answer may lie in creating a content ecosystem map.
In this episode of The Powerful Content Podcast, Mel Daniels addresses the common challenge of content overwhelm by giving you a step by step run down on how to map your content ecosystem.
She explains how to align your content efforts with your objectives through a visual representation of how your content fits together. She covers how to integrate platforms, identify growth opportunities, and ensure your content is both purposeful and strategic.
The episode contains practical advice on understanding your message, identifying content types, mapping content channels as well as the importance of aligning your core beliefs with your content and organising workflows.
00:00 Introduction: Overcoming content overwhelm
01:03 Welcome to The Powerful Content Podcast
02:03: Acknowledgement to Country
03:50 Understanding content ecosystems
05:57 Benefits of mapping your content ecosystem
08:59 Steps to create your content ecosystem
09:55 Crafting your core message
11:42 Identifying content types
13:06 Mapping content channels
14:08 Audience touchpoints
15:02 Purpose and goals
15:28 Content Workflow
16:53 Next Steps and Resources
17:23 Final Thoughts and Farewell
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