Here is a quick taste of what you can expect from next week's episode with Dan Misener, co-founder of Bumper.
This is what you can expect to hear in our conversation with Dan:
- Why “average lifetime value” and loyalty are often more useful than raw download numbers
- How he thinks about new vs returning listeners, and the danger of fixing the wrong problem
- What happens when you publish more episodes in response to declining downloads, and why that can quietly hurt your show
- The “worst butcher shop in the world” and what it reveals about how we buy and sell podcast ads
Be sure to subscribe wherever you get your podcasts!
