In this episode, Michelle Hext discusses the importance of innovation in business.
She shares personal anecdotes from her experiences in martial arts and online fitness, illustrating how creating unique market opportunities can lead to success. Michelle emphasises the need for entrepreneurs to identify what they truly want in their business and to innovate accordingly, rather than simply following industry norms.
TAKEAWAYS
* Innovation can be a superpower in business.
* Blue Ocean Strategy involves creating your own market.
* Effective marketing is crucial for business success.
* Niche markets can lead to deeper connections with clients.
* Creating unique offerings can differentiate your business.
* Women often feel intimidated in traditional martial arts settings.
* Building community is essential for retention in classes.
* Pricing can reflect the premium nature of your service.
* Personal experiences can guide business innovation.
* It's important to align your business model with your values.
M x
LINKS
My Website.
https://www.michellehext.com/
The PODCAST Millionaire™
https://www.michellehext.com/tpm-v1/
My INNER CIRCLE Mentorship
https://www.michellehext.com/inner-circle/
Come say "hi" on insta!
https://www.instagram.com/michellehext/
Youtube:
https://www.youtube.com/@MichelleHext?sub_confirmation=1
Substack
https://substack.com/@michellehext
Tiktok
https://www.tiktok.com/@michelle.hext
