This week on Mum Means Business, I’m joined by Imogen Partridge - a painter, illustrator and creative workshop host on a mission to make creativity both aspirational and accessible.
After more than a decade in interior design, Imogen took a leap of faith in 2024 and turned her side-hustle illustration business into a full-time creative career. Today, her work blends bespoke commissions, brand collaborations and immersive workshops that encourage others to reconnect with their creative instincts.
Through her art and teaching, both online and in person, Imogen champions creativity as a powerful tool for connection, wellbeing and joy. She’s especially passionate about helping mothers who may have lost touch with that part of themselves through the busyness of everyday life.
💡 “Creativity isn’t a luxury. It isn't something that you tick off your to-do list. It's something that slots in to make you better at your to-do list.”
In this heartfelt and inspiring conversation, we explore:
✨ How Imogen transitioned from a 13-year career in interior design to running her own illustration business
✨ The mindset shifts that came with motherhood and self-employment
✨ Why creativity is one of the most powerful forms of self-care
✨ The importance of nurturing creativity in education and within our homes
✨ How to overcome creative blocks and rediscover joy in making
✨ Why imperfection, not perfection, is where the magic lies
About Imogen Partridge:
Imogen Partridge is a watercolour illustrator, creative workshop host and mother of two, based in the southeast of England. After over a decade in interior design, she turned her passion for painting into a thriving creative business in 2024.
Imogen’s work blends personal commissions, brand collaborations and in-person workshops that celebrate connection and self-expression. Her mission is to make creativity both aspirational and accessible while encouraging others to rediscover the joy of creating.
Connect with Imogen via her website or follow her on Instagram at @imogen.partridge for inspiration, behind-the-scenes glimpses of her artwork and upcoming workshops.
About The Host:
I'm Victoria Phipps – a Mum of two, family photographer, charity co-founder, marketing person and now podcaster! 🎙️
I was raised by a nurturing Mother and an entrepreneurial Father and have inherited traits from both, so the tension between ambition and motherhood is one I grapple with on a daily basis!
I’m fascinated to hear the stories of other women on a similar path, who are striving to build thriving businesses whilst being present for their children. It's a tough juggle, but I hope the conversations shared on this podcast help Mums in business feel less alone and inspired to keep going in pursuit of their dreams.
Head to the Mum Means Business Podcast website for full show notes.
I would love to hear your thoughts on the topics discussed in this conversation, so please do let me know on Instagram where I'm @victoria_phipps or @mummeansbusinesspodcast.
If you enjoyed this episode, please leave a 5* rating and review!
