Rebecca Hinds is a leading expert on organizational behavior and the future of work. She earned her BS, MS, and PhD from Stanford University, and founded the Work Innovation Lab at Asana as well as the Work AI Institute at Glean, first-of-their-kind corporate think tanks dedicated to cutting-edge research on the future of work. Her research is consistently featured in top-tier publications and has appeared in Harvard Business Review, The New York Times, The Wall Street Journal, Forbes, Fast Company, Wired, TIME, CNBC, Bloomberg, and the Washington Post, among others. And most recently, Rebecca is the author of the book, Your Best Meeting Ever.
In this episode we discuss the following:
- At a time when our calendars are packed with meetings, Rebecca reminds us that meetings shouldn’t just happen—they should be designed. Her "Meeting Doomsday" experiment was interesting: a simple 48-hour calendar purge saved employees an average of 11 hours per month by forcing them to rebuild their schedules with intentionality.
- A few simple strategies can go a long way: treat our meetings like a product. Fight our instinct to add, and instead use the "Rule of Halves" to cut the duration and/or attendees by 50%. Measure our "Return on Time Investment" (ROTI) with simple post-meeting pulse checks.
- If we want to overcome organizational inertia and Parkinson’s Law—where work expands to fill the time allotted—we have to stop using meetings as a knee-jerk default and start seeing them as our most expensive, yet least optimized, business asset. And then design them carefully.
