I’m joined by the luminous Sue Anderson, massively successful copywriter and the visionary behind Wild Woods Retreat, a 30-acre haven she built (literally with her own hands) in the Smoky Mountains to help entrepreneurs step out of hustle culture and back into their bodies and creativity.
Sue’s story is the quiet but life-changing revolution so many of us need: after 17 years of nonstop grind, raising children while running a booming copywriting agency and doing all the “right” things the hustle bros told her to do… she hit burnout - and hard.
Then she started getting out into nature and playing more.
That eventually led to relaxing more, deeper nervous system regulation and finally one day, the wild spontaneous idea to sell up everything, buy land and create a retreat centre for entrepreneurs to begin doing the same.
In this super energising convo, we chat about
✨ How hustle culture hijacks our nervous systems and tricks us into believing rest is something we must earn
✨ Why your best ideas arrive when you stop trying and let your whole self take a damn break
✨ The neuroscience of rest and why being “unproductive” is often the smartest business move you can make
✨ How sensory rest, boredom and slowing down unlock creativity and problem-solving
✨ Why nature regulates us in ways Netflix simply can’t
✨ The power of simple practices like sit spots, forest bathing and tiny micro-moments outdoors
✨ The gorgeous philosophy behind Wild Woods Retreat: a place for entrepreneurs to soften, breathe, hear themselves again and remember that they are part of something bigger and far more abundant than their to-do list.
🎧 This is the reminder we all need that we absolutely don’t have to finish all the work before we get to play. And maybe, just maybe, to go find your own sit spot after listening.
❤ If you loved this episode, don’t forget to Subscribe to the podcast and leave a 5-star review—it’ll help more people discover the show and start their should-free journey too!
🌻 Connect with Sue
Learn about Wild Woods Retreat: wildwoodsretreat.com
Sue’s podcast, Entrepreneurs Gone Wild: entrepreneursgonewild.com
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Connect on Instagram @entrepreneursgonewild
👯♀️ Come hang out with me!
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Check out what else I do on my website: jamiepei.com
