Description

“We try to be pristine in our application of the definitions, and what it is we’re actually trying to accomplish can sometimes get lost in the shuffle” - Kirsten Butzow
 
In this episode of Pragmatic Live, Rebecca Kalogeris, VP of marketing for Pragmatic Institute, interviews Kirsten Butzow, Senior VP, customer operations at Houghton Mifflin Harcourt
 
They discuss:

• Sprints and how the market cares about usefulness and impact—not methodology
• Who is driving the release planning discussions
• How to collaborate for a launch
• Why requirements should start with data and market research
• The helpful role of a retrospective

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