If you run a concierge or direct primary care practice, you've probably thought a lot about what to charge and what to include. What you may not have asked is what your patients are actually paying extra for.
In this episode of The Profit Loop, Alisa Conner shares conversations with an endocrinologist who moved to a subscription model 3 years ago and a direct primary care owner who has run one for 10 years. Both had just added a PA, and neither could fill their schedule because both believed patients only pay to see the physician. One was about to discount his membership for patients who saw the PA.
You'll learn:
