In this episode, Reed Goossens shares how he earned his first and most recent million — from humble beginnings to strategic diversification. He explains that his first million came through hard work in multifamily syndication and private equity, and his latest focus is building long-term value through a new CPA roll-up business. Reed discusses adapting to changing market conditions, lessons from real estate, and how creating multiple cash-flowing verticals can sustain growth even when traditional deal flow slows.
Bullet Point Highlights:
* Made first million through multifamily real estate syndications and private equity deals.
* Came from humble beginnings and built wealth through hard work and capital raising.
* Views business like planting oak trees — long-term investments that yield future rewards.
* Earned equity stakes in multiple businesses, creating wealth “on paper.”
* Launching a CPA roll-up business to acquire and merge accounting firms.
* Pivoted from multifamily when deal flow slowed in 2023–2025 to diversify income streams.
* Focused on creating recurring, cash-flowing income for the GP side.
* Plans to cross-sell CPA firm clients into real estate investments.
* Sees synergy between tax strategy and real estate investing opportunities.
* Believes diversification and long-term thinking are key to sustainable wealth.
Links from the Show and Guest Info and Links:
Seth Bradley’s Links:
https://x.com/sethbradleyesq
https://www.youtube.com/@sethbradleyesq
www.facebook.com/sethbradleyesq
https://www.threads.com/@sethbradleyesq
https://www.instagram.com/sethbradleyesq/
https://www.linkedin.com/in/sethbradleyesq/
https://passiveincomeattorney.com/seth-bradley/
https://www.biggerpockets.com/users/sethbradleyesq
https://medium.com/@sethbradleyesq
https://www.tiktok.com/@sethbradleyesq?lang=en
Reed Goossens’s Links:
https://www.instagram.com/reedgoossens/?hl=en
https://www.linkedin.com/in/reed-goossens/
https://www.facebook.com/reedgoossenspage/
https://www.youtube.com/@ReedGoossensREI
https://reedgoossens.com/