In this episode, we're welcoming real estate guru Jay Fletch from Edina Realty. We hear about Jay's 26-year real estate journey, including unpacking the intricacies of commissions, crafting stellar teams, and the art of leadership. We’ll also dissect the implications of zero-commission listings and the evolving role of negotiation and marketing strategies.
In this episode:
- Why understanding real estate commissions is crucial for navigating industry changes.
- How team dynamics evolve with commission-based and salary-based compensation models.
- Why building a family-oriented real estate team can foster loyalty and reduce turnover.
- How consistent customer experiences contribute to referral-based business growth.
- Why specialized roles within a team are essential for consistent service.
- How a stable core team with clear roles can facilitate exponential business growth.
- Why making ten calls a day can be part of a daily success plan for real estate agents.
- How databases and referral pyramids are vital tools for real estate business scaling.
- Why relationship building and maintaining company values are key in real estate transactions.
- How AI is predicted to give a competitive edge to real estate agents who adopt it.
- Why employee loyalty matters in the face of aggressive recruitment in the real estate industry.
- How Jay's story highlights the importance of decision making aligned with long-term relationship building.
- Why leadership and accountability are paramount in guiding successful real estate teams.
- How Jay's experience with Edina Realty and starting his own company shaped his understanding of team structure.
- Why negotiating fees and demonstrating value are becoming more critical for real estate agents.
Contact Jay:
Cell: 715-760-1189
Email: jayfletch@edinarealty.com
Websites: www.jayfletchrealty.com
www.gobegreat.com
