Today we’re joined by Jen and Rick Scherek of LaBelle Real Estate Group. Based in Stillwater, they bring over 20 years of experience in the real estate industry. In this episode, they share what it takes to succeed as a modern real estate agent—from having the right support system to marketing homes in ways that resonate with today’s buyers. They also highlight current interior design trends and recommend some favorite local spots to explore.
In this episode:
- Jen and Rick share what inspired their move to LaBelle Real Estate Group.
- How they stay motivated and avoid complacency in a competitive industry.
- What a true full-service real estate experience looks like—and why it matters.
- Their favorite local happy hour spots to check out.
- A behind-the-scenes look at their day-to-day, both on and off the clock.
- Insights into inventory trends over the past few years—and what’s ahead.
- What today’s 28–38-year-old buyers want (and what they won’t compromise on).
- Why working with an experienced agent is especially critical in a low-inventory market.
- The behind-the-scenes work great agents do that often goes unnoticed.
- How personalized letters can help clients win competitive deals.
- Why video marketing is a powerful tool for selling homes—especially on social media.
- Current home design trends that are resonating with buyers right now.
- Their favorite local shops and small businesses worth supporting.
Contact Jen and Rick Scherek:
Instagram: https://www.instagram.com/jen_and_rick_homes
Facebook: https://www.facebook.com/Jenandrickscherek/
Text Jen: 651-283-4463
Text Rick: 651- 558-6139
