Jessica Lowe from Coldwell Banker Realty is our guest in today’s episode. With her background in graphic design, Jessica provides a unique perspective on how communication, creativity, and marketing intersect in the real estate industry. She shares her positive outlook on the current market trends and her innovative business philosophy that encourages optimism despite market fluctuations. We also hear her thoughts on why it’s a good time to sell, but why doing so needs a different approach compared to last year.
In this episode:
- How Jessica Lowe started in real estate a week after receiving her license.
- Why Jessica believes the real estate market is good right now despite fluctuations.
- The philosophy behind the business tagline “Sell High, Buy Lowe.”
- How Jessica's background in graphic design plays a role in her real estate business.
- Why communication, creativity, and marketing are all essential.
- Maintaining honesty when dealing with clients.
- Some of Jessica's experiences from her time at Coldwell Banker Realty.
- The role of social media in Jessica's real estate strategy.
- Navigating the current market trends, plus some tips for property transactions.
- Why Jessica believes well-cared-for properties are receiving multiple offers in the current market.
- The importance of being upfront about market expectations with clients.
- Encouraging buyers to look for a "diamond in the rough" in the current market.
- How Jessica utilizes her graphic design skills in her real estate marketing.
- The reasons behind why Jessica chose to work at Coldwell Banker Realty.
- Jessica’s approach to real estate that sets her apart.
Contact Jessica:
Cell: 612-296-4576
Email: jmlowe@cbburnet.com
