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This week on Wrecked, we sit down with Molly Gould, founder of the marketing agency Effable, to hear about her rollercoaster ride to building her dream business. Molly opens up about the big mistakes that taught her even bigger lessons—like dating a client (yep, she went there) and losing £3,000 just as she started up. From walking away from a stable job in the middle of the COVID madness to the PR role that made her physically ill, Molly’s story is raw, honest, and relatable.

 

But it’s not all missteps. Molly also shares how her love of storytelling helped her carve out a fulfilling career—one that lets her write, connect with inspiring clients, and champion brands she truly believes in. Whether it’s reflecting on those early stumbles or celebrating the wins that followed, Molly offers an unfiltered look at the ups, downs, and everything in between.