Broker deals are often seen as a fast track to growth in real estate media—but are they always the right move? In this episode, Todd and Craig sit down with Scott Golmic to explore a different perspective on broker relationships and long-term business strategy. Scott shares his experience navigating broker partnerships, protecting client ownership, and building a sustainable media business without sacrificing independence. The conversation also touches on scaling thoughtfully, setting boundaries, pricing with confidence, and using systems and technology to support growth while avoiding burnout. This episode is a must-listen for media professionals who want to grow smarter—not just bigger.
Want to connect with Scott? Check out his social accounts at:
Instagram (personal): @scottgolmic
Instagram (business): @therealestateographers
0:00 Episode Open & Overview
2:30 Spiro Updates
6:10 Introducing Scott Golmic
9:00 How Broker Deals Typically Work
14:40 A Different Spin on Broker Relationships
22:30 Client Ownership & Long-Term Leverage
30:20 Scaling Without Losing Control
38:45 Pricing, Value, and Saying No
46:30 Systems, Tech, and AI in a Growing Business
55:40 Where to Find Scott & Episode Wrap-Up
