Thank you for tuning into "Starting Small", a podcast about brand development, entrepreneurship, and innovation in the modern world. This episode is with Terry White, Founder of WOLACO, an athletic clothing brand based out of New York. Graduate of Harvard, Terry created the North Moore Short, a dual pocketed compression short, built for holding your devices efficiently during a workout. Listen, as he shares stories from his childhood, along with inspirations to creating WOLACO from the ground up.
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