Description

Pull a seat up at The Copy Table (welcome back!).

This time, Erin Pennings and Grace Fortune are turning the (copy) tables back on our favorite nerd advocate, Nicole Morton, again. We interviewed her to find out how she created Nicole Morton Agency and makes that business work for her.

In this episode, we get into:

• How Nicole discovered her superpowers and why it's so hard for to figure out what ours is (and a way to break through that block).
• Nicole's superpowers: creative thinking and pattern recognition.
• Nicole's process for creative development and bringing products to life.
• How Nicole's business moved from copywriting and content creation to brand and copy strategy (and the one realisation that helped her do it).

The takeaway? There really is no one right way to build a copywriting business you love!

Whether you need actionable tips to market your copywriting business, a push to raise your rates, or the courage to plant your flag in a new niche, we've got you covered. Over the years, we've met some extraordinary people who've helped us, and we're ready to help you avoid the pitfalls that so many copywriters find.