Welcome to the Yogi Misfit Sessions. Today my guest Dushka Zapata and I talk about getting out of your own way and negative self-talk.In her own words: "After more than 20 years in the communications industry, I noticed a theme. It is very difficult to articulate who you are and what you do. This holds true for both companies and for individuals. For companies, this is an impediment to the development of an identity, a reputation, a brand. It makes it hard for your customers to see how you are different from your competitors. For individuals, in a new world order of personal brands, it makes it hard to develop one that feels real. This is what I do. I help companies and people put into simple terms who they are, what they do, and where to go next. My work comes to life through message development, presentation training, media training and personal brand development. It comes to life through executive coaching, workshops and public speaking. It comes to life through what I write. I published a book in May called How to be Ferociously Happy. My next book will be available on November 4th".Listen in and enjoy.Learn more about Dushka:Books: How to be Ferociously HappyAmateur: An inexpert, inexperienced, unauthoritative, enamored view of lifeQuora: Dushka ZapataLinkedIn: Dushka ZapataDon't forget to subscribe via: iTunes | Google Play | RSS.WRITE A REVIEW If you like the podcast, please leave a review or rating on iTunes! Want to listen to a specific topic? Let me know by sending ideas on social media!See you on the mat. Much love and good vibes.
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