Here's a link to that article if you'd like to read it in full. PIVOT! Change tactics! Keep your company solvent and keep innovating. Great story - here's the link on the Farmer's Insurance page: https://www.farmers.com/learn/real-stories/company-switches-to-making-ppe/
More marketing tips from Jan tomorrow. See my blog on the website here: https://JanRossi.com
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