If you were to ask many marketing managers what talents they look for in hiring a new marketing intern it would not be tech skills, platform finesse, graphics adaptation or snappy comment comebacks – nope…. it would be storytelling.
A good storyteller with skills paints the visual, speaks the language correctly and strategically places your fans in the position to see your services or products as viable solutions to their problems.
Good old storytelling wins!
Could you describe something and tell a good story in an interview? Maybe sharpen that skill.
Even though live streaming and video is hot, those tech skills still need great copy – a good storytelling sequence that is concise, makes sense and talks with the right tone that resonates with fans.
Other skills are trainable, but a talent for writing must be a given with the applicant.
Listen to the entire Alexa mini-brief and get that missing link covered for your Marketing Department - but get that great copywriter in the mix first!
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