Ben Ebbrell is the founder of SORTED, an award-winning YouTube channel dedicated to food.
Co-founded by school friends Ben Ebbrell, Mike Huttlestone, Jamie Stafford and Barry Taylor ten years ago, the collective destabilised what it meant to a player in the food industry, and continue to be pioneers in the digital space to this day. The now sixteen person team creates highly produced videos for their 2M+ YouTube community, develops apps, and publishes cook books to a global audience.
Ben Ebbrell is one of the fundamental ingredients to team SORTED. Having followed a ten-year recipe comprised of culinary arts management, a passion for education, and love for his friends, Ben dishes his revelations on:
entertaining an audience that ages with you, balancing structure and creativity, growing a team, revenue streams, brand purpose, and the youth’s distrust.
This is Ben Ebbrell’s Rocket Fuel.
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SORTED food: youtube.com/channel/UCfyehHM_eo4g5JUyWmms2LA
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